Today, Seac is certainly a firm that sets benchmarks in the diving sector. Founded in 1971 as the brainchild of Attilio Rapallini and Marco Arata, more recently – thanks to the support of his son Daniele – the company is embarking on an important strategic renewal on several fronts: from the enrichment of the product lines to the expansion of the corporate organigram, from the repositioning of its image to the technological evolution in production.
This impressive change has, however, left the true points of excellence that this company is known for unchanged; first of all, the inspection of each and every product, all verified and tested individually, a process that has always represented the crowning jewel of Seac.
There is yet another strongpoint that cannot be overlooked: the calibrated proportion between quality and price, which is increasingly appreciated by clients and end users. As is the ongoing dialogue with the general diving public, nurtured from the very beginning to continue meeting their needs and make their dreams come true. The investments necessary to realise such innovative decisions are being consolidated and are beginning to bear fruit from many points of view.
Once again this year, the company has decided to entrust is image to Alessandro Gottardo, aka Shout, one of the best illustrators in the world.
Over past months, the new campaign, and therefore relative marketing strategies, have met with acclaim worldwide, having received prestigious awards on an international level.
Even the investment in the new corporate site – www.seacsub.com – is showing excellent results, having been conceived as a rich and complete informative tool, indispensable for both the end and trade users.
Always more convinced of its motto, “A wUNDERful world”, Seac continues to believe in the sea and to work so that man may reap its valuable benefits while minimising risks and nurturing dreams.
